Understanding the attitude-action gap: functional integration of environmental aspects in car purchase intentions

This study aims at understanding how a general positive attitude toward the environment results in a limited purchase of environmentally friendlier cars, often referred to as the attitude-action gap. In a first experiment 27 volunteers performed a judgment task on car purchase intention. Participants were asked to evaluate the probability of buying cars varying in purchase price, environmental performance, operating cost and vehicle quality. A second experiment required 47 participants [...]

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