Affective Priming in a Lexical Decision Task: Is There an Effect of Words´Concreteness?

Affective priming occurs when responses to a target are facilitated when it is preceded by a prime congruent in valence. We conducted two experiments in order to test whether this is a genuine emotional effect or rather it can be accounted for by semantic relatedness between primes and targets. With this aim, semantic relatedness and emotional congruence between primes and targets were orthogonally manipulated. Participants performed a lexical decision task. [...]

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